Keyword research data is more available and robust than ever before, and SEOs and content marketers are getting ever more sophisticated with how they are collecting and utilizing this data to drive their strategy. Even for small to midsize programs it is appropriate to evaluate and organize many thousands of keyword phrases. But once you … Read more
Audience Key, a new web-based content marketing platform, announces its public debut today. The system integrates a host of native tools to form an interconnected platform for running strategic content marketing programs end-to-end. Features include keyword organizing & mapping technology, collaboration tools for strategic planning, sophisticated search result tracking, and competitor reporting. “Throughout our years … Read more
Evergreen content is written and visual content that has an unlimited shelf life. It can live on your site long term because it covers a topic that has ongoing relevance and continual audience search. . Think of evergreen content as resource-type content, like you’d see in an owner’s manual when you buy a car. Where … Read more
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